Painting since childhood, JOANNA began a formal education in fine art but ultimately chose her own style to pursue. "My work is very personal. I wanted to create a style of my own. I use warm, glowing colors and universal subjects to make an impact on one's emotions. I believe the purpose of my work is to make people smile or maybe move one's soul. I do not want people to try to 'figure out' or to 'understand' my work. I simply want it to be enjoyed. I strive to add a touch of cheer and humor to our everyday hectic lifestyle."

If one needs to categorize JOANNA's work or the kind of artist she is, one should not use traditional art terminology. "I've created my own category. Today, I'm calling it 'Soulfulism.' I love to watch my viewers' expressions. If I can touch a soul, evoke a smile, or even a chuckle, then I feel that I have accomplished something!"

Joanna
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